Tuesday 20 March 2012

Krishna 20
Krishna
కృష్ణ
BornGhattamaneni Sivarama Krishna
May 31, 1943 (age 68)
BurripalemGunturMadras PresidencyBritish India
(now in Andhra PradeshIndia)
Other namesSuper Star
Nata Sekhar
SpouseIndira Devi-1 Nov 1961
Vijaya Nirmala-1969
ChildrenRamesh Babu-1965
Padmavathi-1969
Manjula-1970
Mahesh Babu-1975
Priyadarshini-1979



Film career

[edit]1962–1977His career began with minor roles in films such as Padandi Mundhuku, Kulagothralu and Paruvu Prathishta. He was then cast in Tene Manasulu as one of the male leads. Despite commercial pressure being placed on Adurthi Subba Rao, the film director, to drop Krisha, the film was released as originally planned. It was a success and Adurthi repeated the cast for his next film, Kannemanasulu. Krishna was also selected to play the lead role in Sunderlal Nehta and Doondee'sGudachaari 116 during this time. Kannemanasulu failed at the box-office but Gudachaari 116 did well and established Krishna in the industry. Several hits followed over the next few years.

Though action films were his forte, Krishna also acted in films such as Marapurani KathaAtthagaaru Kotthakodalu, and Undamma Bottu Pedathaa. He also worked with more established actors, such as N. T. Rama Rao and Akkineni Nageswara Rao, in films such as Sthree JanmaNiluvu DopidiVichithra KutumbamAkka Chellellu and Manchi Kutumbam during this period. He chose not to demand more money for his work and most producers who made films with Krishna used him in their next projects, regardless of how their earlier films had fared.
It was around this time that Krishna established his own production house, Padmalaya Films. Through this he produced several high budget films, such as Mosagallaku MosagaduPandanti KapuramDevudu Chesina Manushulu and Alluri Seetharama Raju. These followed a low profile maiden first effort, Agnipariksha. Huge casting was a standard feature in all these films and the production standards of these movies were far ahead of their times. Within a very short period, Padmalaya was recognized as a leading production house and its films were the biggest hits of the calendar years 1972, 1973 and 1974. With his friend Vijaya Nirmala, Krishna also set up another production house called VijayaKrishna movies. This produced some critically acclaimed films, including Meena and Devadasu.
Despite his involvement with high profile movies, Krishna continued working for producers with moderate budgets. With these tight budgets, the film-makers sometimes could not provide the padding that is often required for a film's commercial success and hence some of his films released in 1971, 1972 and 1973 were unsuccessful. Things became even more quiet in 1974 and 1975: except for Cheekati Velugulu, none of his films of this time made any impact at the box-office as people were reluctant to watch him in softer roles after his portrayal of Alluri Seethaa Rama Raju in the eponymous film. That film also strained his relationship with N. T. Rama Rao, who thought that Krishna should not be involved in it. Rao was also critical of Krishna's production of Devadasu, and that film did indeed fail at the box office when it was released in 1974. Critics started questioning his box-office salability and many believed that his career might be coming to an end.

1978–1989Krishna bounced back with his lavishly made home production Paadi Pantalu in 1976. The film, which dealt with several contemporary agrarian issues, was a runaway hit at the box-office. His performance in Raja Rajeswari Coffee Vilas Club - his second film under the Vijaya banner - was also successful. A third film produced by Krishna in that year was the moderately successful Rama Rajyamloo Raktha Paasam, for which he had to change the film's title and supply new publicity material overnight to all regions when censor officials refused otherwise to certify it. The officials said that original title - Rama Rajyamloo Raktha Paatham - was too provocative and a dig on the prevailing socio-political unrest.

Aside from his production work, and his acting in those self-produced films, he also acted in Kolleti KapuramBhalee Dongalu and Devudee Gelichaadu during 1976. While Kolleti Kapuram was critically acclaimed for its thought-provoking dialogues and for capturing the serenity of Kolleru Lake in West Godavari districtBhalee Dongalu - a re-make of the Hindi film Chor Machaayee Shoor - hit the bull's eye. Devudee Gelichaadu did not.
It was in 1976 that Krishna also announced that he was to produce Kurukshethram. This surprised N. T. Rama Rao, who also wanted to make a movie, called Daana Veera Soora Karna, based on the epic. The relationship between the two men was strained further when Krishna expressed his inability to drop his project and both started producing their films at frenetic pace. While Daana Veera Soora Karna was made with a limited budget and featured Rama Rao in all the key roles, Kurukshethram was made on a larger canvass, with a huge cast. Daana Veera Soora Karna won the ratings battle when the films were released in 1977, but Krishna's good run at the box-office continued with Saavaasagallu and the actor further penetrated into the urban mass segment with the super-hit film Dongalaku Donga.
Krishna's career reached greater heights between the years 1978 and 1986. During this period, Krishna acted in several hit movies, increased his fan-following manifold, maintained an edge over his junior rivals and made his seniors work for their money. More importantly, Krishna's stature also increased a lot due his philanthropy. In 1978, Krishna acted in hit films like Anna Dammula SawaalKumara Raja and Agent Gopi and other commercially successful films likeIndradanassu and Allari Bulloodu. The craze for him was so great that some of his flop films like Mugguroo Mugguree created records before petering out at the box-office. Six of his films fared very well in 1979. While Viyyalavaari Kayyaalu, MandeegundeluHema-Heemeelu and Kottha Alludu set the cash registers ringing, Burripalem Bulloodu was another commercially successful film in Krishna's repertoire. Krishna and Sridevi became a hit-pair in 1980 and the two acted together in Gharana DongaMaama Allulla SawaalChuttaalunnaaru Jagrattha, and Ram Robert Rahim. Krishna also scored big against all his competitors when his Ooriki Monagaadu became the biggest hit among all films released during Sankranthi in 1981. This film is a watershed event in his life as it increased his craze and fan following in several remote areas too. Krishna was also the most consistent hero in 1981 as almost all his films performed well at the box-office. 1982 was another eventful year in his life and he started it with the super-hit film Bangaaru Bhoomi, which was an improvisation of his Paadipantalu. Towards the end of the year, Krishna became the fastest to complete 200 films in a lead role. He also became a studio owner and produced Eeenaadu as it's maiden venture. This film was another feather in his cap and the satirical film acted as a catalyst in bringing a regime change in AP. A string of super successful films likeMundhaduguKiraayi KotigaaduAdavi SimhaaluSakthi and Prajaarajyam catapulted him to the top position in 1983. Krishna's reign at the box-office continued in 1984 with films like Iddharu DongaluBangaaru KaapuramMukyamanthri and the lavishly made Kanchukaagada. This high profile movie opened splendidly and illustrated Krishna's box-office prowess by collecting Eighty Two Lakh Rupees in its first week. The Superstar ended the year on a high note with his last film for the year Dongalu Baabooy Dongalu, running for 100 days run in a single theater in Vijayawada.
Krishna's career was at its pinnacle in 1985. He acted in swash buckling hits like AgniparvathamPalnati SimhamVajrayudham in this year. Krishna's fantastic portrayal of the larger than life characters created by the writer duo Paruchuri Brothers helped these films have spectacular runs at the box-office. In fact, his performances in these roles were so graceful and his histrionics so natural that fans across the state either started or re-named some of their associations/fan clubs on the characters names. He also acted in other hit films Suryachandra,Pacchani Kapuram and Mahasangramam with his peer Sobhan Babu. Krishna started 1986 on a low key as audience turned down both his early releasesKrishnagaaradi and Brahmasthram. But he bounced bank with his maiden directorial venture Simhaasanam. Made with a budget of about four crore rupees in two languages and released on a grand-scale in more than 150 theaters in A.P. alone, Simhaasanam collected One and half crore rupees in its first week and completed its direct hundred days run in six major cities in the state.
Khaidhi Rudrayya was another smash musical hit in his career and the film created several records at the box-office. The Superstar continued his slugfest against his political beliefs by satirizing some of the policies of Telugu Desam Party in his home production Naa Pilupee Prabhanjanam. Disgruntled supporters and leaders of this regional Party protested against screening of this film in several places. But their ruckuses, ironically, generated more publicity for it and helped the film succeed. Though Krishna starred in the record breaking Muddayi, and in other hits like Dongodocchaadu and Thandri Kodukula Challenge, 1987 was, by and large, a disappointing year in his career as some of his highly expected movies like Sardar Krishnama NaiduViswanatha NayakuduMaa Voori Magaadu and Makutamleeni Mahaaraaju fared dismally. Despite these professional setbacks, Krishna would still cherish the year because his elder son Ramesh Babu debuted as a full fledged actor with Saamraat on October 2. 1988 was another mediocre year in his professional life because only four Kaliyuga KarnuduAswaddhamaRowdy No 1 and & Mugguru Kodukulu of his ten releases had some kind of impact at the box-office. The next year, however, was a very gratifying one for the Superstar because he not only acted in successful films like Koduku Diddina KapuramSaahasamee Naa OopiriGudachaari 117 and Goondaarajyam (collected approximately 74 Lakh rupees in its first week) but also for getting elected to the lower house of the Parliament from Eluru (W.G.) in the general elections held in 1989.
Krishna 13

1990 – PresentThe years 1990–1992 can be termed as the darkest period in his life because nothing went right for him during this period. None of his films, barring Nagaasthram, fared well at the box-office and the actor took his longest break from work afterRaktha Tharpanam, his last directorial venture in Telugu, tanked at the marquee. Ramesh's failure to capitalize on his blockbuster Bazaar Rowdy would have presumably upset him further during those unsettling times.

In 1993, he came back strongly with the unexpected super success of Pacchani Samsaaram. But it was Vaaraasudu, his second release in the year, which made him the cynosure of the film fraternity again. The super-hit film, in which Krishna played a supporting role after a long time, however, incurred the wrath of his fans as it contained some scenes, which they thought, deprecated his image. In fact, the dissent was so great that the film-makers had to reach out to them through the print media requesting them to patronize the movie after chopping of those scenes and adding an action episode on him. But it was the film Number 1, which was another important turning point in his career as it helped him to cross-over to a new segment of audience. Released amidst tight competition during the festive season in January 1994, the film featured Krishna wearing flashy outfits and dancing with verve and energy. Audience, who were inundated with the lengthy dialogues in his movies, welcomed this image makeover and gave two-thumbs up for it. The film went on to become a phenomenal success and paradoxically, several producers requested him to appear in a song to help their film's cause. Amma Dongaa! (1995) was another thumping success in his career and the actor, instead of treading carefully to consolidate his re-gained stardom, went on a signing binge again while others were drastically reducing the number of films they acted to maximize revenues for each of their films. A string of flops followed Superstar Krishna and though Krishna became the fastest to reach the 300 films milestone (in a lead role), he was no longer a box-office phenomenon. This time, time was also not on his side to increase his personal stock as he was in his early fifties by then. The aged war-horse has since then been doing supporting roles in several insignificant films.

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